Courses are out. Workshops are in.
A few years ago everybody was all for Courses.
It was the number one way to “passive income.”
In the beginning, there were not many courses out on the market,
but by now it is flooded with them.
Courses need to be up to date and require constant effort to keep them fresh.
Another thing I have observed is that Courses aren’t watched as much anymore.
Only 10% of people that buy a course also watch it.
The reality is that we want to fix our problems ASAP,
and Courses don’t really offer that.
They are not in action-mode.
What’s the solution then?
Workshops.
These are happening live.
You can also answer questions right away.
It is good for one question.
You can do one thing and actually get it done as well.
This is so much better.
You will build up a library of Workshops
and keep updating them when things have changed.
Over time, they will also pick up as courses,
but you can also cycle through them.
And since it is live, part of it is also building new relationships.
It is more focused
and the level of commitment is higher.
This is why it is more beneficial to do workshops instead of building out too many courses in the beginning.
