What “passive income” misses entirely
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We have so many conversations about passive income. It seems to be the holy grail for some with an online business. A high passive MRR (monthly recurring revenue) is the dream to have all freedom. You can do whatever you want to do. Yet there is an issue with it on two ends. First: there is no passive work. In order to make money — we actually need to do something that offers help to somebody. We don’t make money — we earn it for value exchanged. Anything else might work short term, but long term will fall flat. I am pleased with a job well done because it was transformational for someone else. A business is part of a community. So not a self-serving idea, as we might seem to think in an online world. The second end is that men were created to do work. We are supposed to find joy and pleasure in the work we do. This is why a job well done is so meaningful. Yet when we retire, there is a sense of lost purpose. Even when I like the idea of having all my time to my family. Even when that’s the case and I love spending time with my family, there is something satisfying in getting a job well done. For both of these reasons: That’s why I’m building a business for my family to be a part of. |
