You Always Have a Choice

When it comes to pricing your offer (product or service), most get nervous. I did too. There is much pressure to get the price right.It also puts an expectation up for our clients. Not only that, we also need to drop the price in a conversation. In reality, most of our prices are taken out of the magician’s hat.We pick a number we like and stick with it. It feels nerve-wracking.Separated from reality. In reality, most entrepreneurs overprice or undercharge.Both of them don’t get you any…

You probably know Alex Hormozi, Gary Vee, Matt Gray and Dan Koe?That’s right they all have a Personal Brand.That is not surprising to all of us.

When we often talk about authenticity, we often have different understandings of what that actually means. Over the last year, I have seen a trend come up. The trend has me worried. Authenticity is understood as showing all your emotion, being real in the moment. This does not build trust. It does not show a good manner. Every day has its ups and downs. Yet we don’t need to start with or share all that. There is another way to show your authenticity —that actually creates more trust and is…

I used to think shortcuts don’t actually exist. I was wrong. In online games, there are shortcuts. I was mostly playing free-to-play games.They had however one specific element that free-to-play games live on:a balance to pay-to-win games. There was always a slight shift.A game started as free-to-play.Over time, they started introducing more and more extrasthat you would need to pay for. These perks were something like a cheat code.You could speed through the game.The upgrades were making…

Hey Reader, What’s the difference between a dog and a wolf? You might say one is tamed while the other is a wild animal. You might say one is a pet and the other is dangerous. Those are true. But here’s one more interesting observation. When I was studying wild life, I also studied wolves. There is a major difference in how a wolf and a dog move. It is one of the best differentiators for their tracks: The dog strolls while the wolf strides. When you observe a dog, he goes from tree to tree….